Custom Email

The InEvent platform provides you the ability to set custom email address and custom email name. This way, the InEvent system will send emails using the set email address and email name.

This article will guide you on how to set up your custom email address and custom email name.

Enabling custom email address and custom email name

To enable the use of custom email address and custom email name, complete the following steps.

  1. Navigate to Settings > Tools from the Event level.
  2. Click on Edit on the top right corner.
  3. Click the White Label toggle to enable the tool.
  4. Press End to save your changes.

Once you have completed the steps above, you can start configuring your custom email address and custom email name.

Screenshot showing how to enable the White Label tool in Event tools,

Configuring custom email address and custom email name

To configure your event's custom email address and custom email name, follow the steps below.

Before continuing, ensure that you already own a custom domain and have access to your domain's DNS configuration dashboard.

Entering your custom email address and custom email name

  1. Navigate to Event > Details from the Event level.
  2. Locate the Custom email section.
  3. Click on Edit on the top right corner.
  4. Enter your desired Custom email address and Custom email name in the respective fields.
  5. Press End.
  6. Refresh the Event details page.

After refreshing the Event details page, you will find the DNS records for DKIM and Return-Path that need to be entered in your domain's DNS configuration dashboard.

Screenshot showing the TXT and CNAME records for your custom email.

Adding DNS records for DKIM and Return-Path

After getting the DNS records for DKIM and Return-Path, you can enter the appropriate values to your DNS configuration dashboard.

For further information on how to add records to common DNS hosts and providers, refer to Postmark's resources for adding DKIM and Return-Path records article on their website.
  • DKIM: Create a TXT-type record within your DNS configuration dashboard and enter the provided value/string.
DomainKeys Identified Mail (DKIM)
Setting up a DomainKeys Identified Mail (DKIM) helps protect your domain against spoofing and helps prevent your outgoing messages from being marked as spam.

Spoofing is a type of email attack that forges the From address of an email message. A spoofed message appears to be from the impersonated organization or domain. DKIM detects when a message has been modified and when unauthorized changes are made to the message From: address. Without a DKIM setup, messages sent from your organization or domain are more likely to be marked as spam by receiving mail servers.
  • Return-Path: Create a CNAME-type record within your DNS configuration dashboard and enter the provided value/string.
Sender Policy Framework (SPF) and Return-Path
When using InEvent's Custom Email feature, you are not required to include an SPF record for your domain. Instead, Postmark recommends implementing a custom Return-Path to work with DMARC. With a custom Return-Path, you can set up your own domain instead of Postmark's by using a CNAME record, which also provides full SPF support. Therefore, custom emails sent from the InEvent platform will always pass SPF by default. For more information, refer to Postmark's article on their website.

Once you have correctly added the DNS records for DKIM and Return-Path, the Postmark server (support@postmarkapp.com) will send a confirmation email to the custom email address. The email will ask you to authorize the newly added DNS configuration, as shown in the image below.

Screenshot showing an email from Postmark to authorize your settings.

Follow the steps provided to you by Postmark to confirm and authorize your configuration. After completing the authorization process, you can verify the status of your custom email address and custom email name status at InEvent.

Verifying your custom email address and custom email name status

Once you have completed the authorization process, you can verify or check the status of your custom email address and custom email name at the Event details page on the InEvent platform. A check icon will be displayed next to the Information icon under Custom email as shown below.

Screenshot showing an active custom email address and custom email name.

The check icon indicates that your custom email address and custom email name has been successfully configured at your event.

Once you have successfully set up custom email DNS for an event, the configuration is tied to your event as long as the DNS record is kept on the DNS configuration dashboard. Therefore, you can copy the event and reuse the previously configured custom email without having to reconfigure the DNS settings. You can also use a different username for the email as long as the domain name remains the same.
For example, if you have set up and used the address mail@myevent.io for one event, you can also use information@myevent.io for your next event without reconfiguring DNS records.


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