Custom Email

Configure the custom email that will be the standard for your event. This way, all the digital communication sent through the InEvent system will arrive at the attendees and invitees with the sender of your choice.

How do I enable the custom email tool?

To enable the custom email tool, click on Settings > Tools > Edit > scroll down until you see the Start section > enable White Label > press End to save the changes.

Settings > Tools > Edit > White Label

How do I configure the custom email?

Click on: Event > Details > Edit > Custom Email

 Event > Details > Edit > Custom Email

After you add an email, you will need to press End to save the changes and refresh the page.

How to copy the technical parameters to your email's DNS

Setting up a DomainKeys Identified Mail (DKIM) helps protect your domain against spoofing and helps prevent your outgoing messages from being marked as spam. Spoofing is a type of email attack that forges the From address of an email message.

A spoofed message appears to be from the impersonated organization or domain. DKIM detects when a message has been modified and when unauthorized changes are made to the message From: address.

Without a DKIM setup, messages sent from your organization or domain are more likely to be marked as spam by receiving mail servers.

You will see the DKIM and Return-Path parameters that must be configured in your DNS with the help of your institution's IT staff. Note that below each one is written Not verified and next to the email there will be a pending sync symbol, which means that it hasn't been configured yet.

To carry out the configuration, just copy and paste the exact values ​​based on the type of programming requested.

DKIM and Return Path

  • DKIM: define the TXT type and copy/paste the exact value that is on the platform
  • Return-Path: define the CNAME type and copy/paste the exact value that is on the platform
Sender Policy Framework (SPF)

When using InEvent's Custom Email feature, you are not required to include an SPF record for your domain. Instead, Postmark recommends implementing a custom Return-Path to work with DMARC. With a custom Return-Path, you can set up your own domain instead of Postmark's by using a CNAME record, which also provides full SPF support. Therefore, custom emails sent from the InEvent platform will always pass SPF by default.

For more information, refer to Postmark's article on their website.
Return-Path and DKIM

Postmark recommends you to add a custom Return-Path using your own domain. You can do so by following Postmark's guide on adding a custom Return-Path on their website.

For further information on how to add records to common DNS hosts and providers, refer to Postmark's resources for adding DKIM and Return-Path records article on their website.

Will I be notified once I finish the steps presented above?

When you finish the steps presented above, you will receive an e-mail from the Postmark server in the sender's email that was inserted into the platform. The email will ask you to authorize the configuration between DNS (systems).

  • The server's email address is: A sample of the email text is shown below:
The server's email address is:

How will I know if the configuration is complete?

After confirming the sender's signature, the platform will show the checkmark next to the e-mail, indicating the completion of the process.

the platform will show the checkmark next to the e-mail

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