Knowledge Graph
The Knowledge Graph lets you explore relationships between people, events, sessions, speakers, sponsors, exhibitors, tickets, campaigns, tags, and topics across your events. Each entity type is displayed in a different colour, making it easier to distinguish entities and understand their relationships and connections. You can search for an entity and expand its connections to discover related information and navigate between entities.
After selecting an entity from the search results, you can expand its connections to continue exploring related information.
To access the Knowledge Graph:
- Navigate to the Company level.
- On the left-hand panel, click Reports.
- From the drop-down menu, select Knowledge Graph.
The Knowledge Graph page will open, where you can search for entities and explore their connections.

Exploring connections
After selecting an entity from the search results, its details are displayed in the right-side panel. The Connections section shows the information related to the selected entity.
The available connections depend on the type of entity selected. If a connection has additional information available, a green Expand button is displayed next to it. Click Expand to display the related connections and entities.
Person
View the event activity and relationships associated with a person, such as the events they registered for, sessions they attended, sponsors they interacted with, and topics they engaged with. See available connections below:
- Registered for
- Enrolled in sessions
- Checked in at
- Checked in to sessions
- Watched live
- Met in meetings
- Speaker profiles
- Favorited sponsors
- Purchased tickets
- Email campaigns received
- App/web activity
- Commented on sessions
- Answered polls in
- Rated sessions
- Tags
- Topics engaged with

Event
Explore the people, sessions, sponsors, speakers, ticket types, and engagement activity associated with an event. See available connections below:
- Attendees
- Sessions
- Checked-in attendees
- Sponsors
- Speakers
- Ticket types
- Email campaigns
- Most active app users
- Topics discussed

Session
Discover the people and content connected to a session, including enrolled attendees, speakers, sponsors, feedback, polls, comments, and related topics. See available connections below:
- Enrolled people
- Part of event
- Speakers
- Session sponsors
- Commenters
- Poll respondents
- Feedback respondents
- Topics

Speaker
View a speaker's participation and expertise, including the sessions they speak at, the topics they cover, and their relationship to the event and attendee profile. See available connections below:
- Speaks at sessions
- Speaks about
- Part of event
- Attendee profile

Topic
Explore how a topic connects people, sessions, speakers, sponsors, and events based on where it is discussed or where attendees engage with it. See available connections below:
- People engaged
- Sessions about it
- Speakers on it
- Sponsors around it
- Events where discussed

Sponsors and exhibitors
Explore the relationships and activity associated with sponsors and exhibitors within an event, including attendee engagement, booth teams, sponsored sessions, related topics, and the event they are part of. See available connections below:
- Favorited by
- Booth team
- Sponsored sessions
- Topics in sponsored sessions
- Part of event

