Create a customized website for your event in a few minutes, adjusting its layout with event identity design and links such as a registration form and it can be linked to one external website.
The website can have its own domain, automatically updating information as it changes in the platform. It also can be integrated with your current website through dynamic plugins, such as event maps, calendars, speakers, sponsors, etc.
How do I create a website?
To set up your website, click on Marketing > Landing Pages > Website.
To add a section to the website use the Website Configuration on the left side of the platform.
Under the Sections title, use the drop-down box to choose a section, press Edit, then press the blue + Section button to add.
The section options we have are as follows:
- Map - Makes the map available to show the location of your event
- URL - Inserts an external link in your website
- About - A description of the event
- Agenda - Shows the agenda of your event
- Photos - Displays the Photo Gallery (Section available in the following templates: Callisto, Castor, Columba, Cosmos, Hydra, Jericho, Ophelia, Saros, and Vulcan)
- Speaker- Shows the speakers of your event
- Sponsors - Shows the sponsors of your event
- App - Section for downloading the app
- Speaker of the day -This will show the speakers of your event each day
- Custom - Inserts an extra section with text content, video, images, and links.
- Registration form (embed) - Embed your registration form to your event's website.
- My Account - Provide a web area for your participant to access information their personal information, data export button, password change link among other data. Click here to learn more about it.
- My ticket - Provide a web area for your participants to check information about ticket purchase. Click here to learn more about it.
How to customize your website
Once you have chosen the sections, they will show on the Website Configuration tab.
Here you can delete the section or change the order in which the sections appear, by dragging the dotted icons next to their name as outlined in the image below:
Also, on the Website Configuration tab, you can customize your website font style. To do so, under the Font Style section, click on the drop-down bar and choose the font that better fits your website.
Besides that, you can choose the color of your page by entering the hex code of the color you would like to have. You can ask Google what hex code represents each color. For example, white is #FFF.
You can also type in the name of primary colors, or if you would like different shades of colors, you will then need the hex code.
By ticking the checkbox items, you can enable a countdown to the event, enable sponsor categories, enable the registration link button to be available on the website. Also, an exit popup and event title (Choose the header position - cover overlay, after cover or invisible).
When adding the Custom section, you can insert personalized content, add links, images, etc.
When all the necessary information is in place and sections are chosen, we can choose the template of the website. To do this, click on Switch Template and select your desired layout.
We have several layouts to choose from:
To view your website, click on Preview Link at the top of the page.
If you wish to have a public website that can be accessed by anyone, make sure to set the Event Privacy to Public (Event > Details).
If you'd rather have only users who know the password accessing the website, set it to Private and make sure to give your participants the 4-digit password.
The event's agenda on your website
As mentioned above, you can add sections to your website under Website Configuration > Sections.
To add your event's agenda to your website, on the Choose a section dropdown bar, select Agenda and press the blue button + Section.
Now, all your activities will be displayed on your website.
I would like to add timezone information to the event's agenda on the website
The activity's start and end times displayed on the agenda will follow the timezone selected by the event organizer under the Event > Details > Timezone.
If you'd like the attendees to be aware of in which timezone the dates are shown on the website, you can add a custom CSS code to the platform. Check out this article to learn how to do it.
To measure your website's performance, you can use either Google Analytics or the Link tracking feature.
Google Analytics allows you to view the most visited pages on your site in real-time, understand how the user browses through it, and get immediate reports on user behavior.
Click here for further information on how to integrate Google Analytics with the InEvent platform.
You can create a UTM link with the website link and then share the UTM link with the event attendees. By doing so, you will be able to verify the number of clicks your website got and its conversation rate.
Click here for further information on how to track the performance of your links.