E-mail creator: dynamic content

With the Dynamic content, it’s possible to personalize your email, important data from your event and direct this information to all your attendees.

Before you go ahead, make sure to read the Email Creator article to learn how to create and edit emails.

How do I add dynamic content to my email?

To add dynamic content to the email, you'll need to either select a typograph box or edit the text displayed in the body of your email. ​

To customize the email, you must drag the chosen options from the left into the email on the right.

Gif on how to use dynamic content

In the left-hand side menu, under Text contents, you will have a few options, including Dynamic links, Dynamic contents, Forms and Activities.

Dynamic links, dynamic content, forms and activities

Below we will describe each one in detail.

This section will include a few options that you can add to your email, i.e., Website, Registration form, Registration form RSVP yes, Registration form RSVP no, Certificates, Virtual Lobby activities, Download page, My account, My agenda, My files and Virtual Lobby.

The Virtual Lobby activities will include an individual token ID redirecting the participants to join that specific activity. And the My Account, My Agenda, My files and Virtual Lobby will all include the token id to the specific tab in the Virtual Lobby. In resume, they will provide a distinct Magic link to these pages.

You can add as many as you need and when your attendees click on the link on the email they will be taken directly to the page chosen.

Text contents > Dynamic links

The information displayed in the email can be edited, meaning you can change what is written to whatever you need and still retain the link. Just click on the button insert/edit link on the Text content box.

Dynamic contents

The dynamic contents will contain event’s related data and also the attendee’s data. It means you can add the name of your event, the name of your attendees, the address of your event, the start and end date of the event, and so on. On the screenshot below we have all the options available:

Dynamic contents

Here’s an example of how it looks on the email creator and how it will look on the email the attendees will receive:

Example of dynamic content being displayed on an email

One information that can be added is the password for your attendees by adding the text {{password}} manually in your email. Click here for further information on how to do so.


This will enable you to add the Custom forms created as a link in your email.

Text content > Forms

To learn more about Custom forms click here.

To add the registration form to your email you should use the dynamic links.

Can I add a calendar invite for specific activities?

Check this article to learn how to add a calendar invite for specific activities to your emails.

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