E-mail creator: dynamic content and links

With the Dynamic content, it’s possible to personalize your email, important data from your event and direct this information to all your attendees.

Before you go ahead, make sure to read the Email Creator article to learn how to create and edit emails.

To add dynamic content to the email, go to Marketing > Communication > Email creator page at the event level and select the email. You'll need to either select a typograph box or edit the text displayed in the body of your email.

To customize the email, you must drag the chosen options from the left into the email on the right.

Adding dynamic content to email

In the left-hand side menu, under Text contents, you will have a few options, including Dynamic links, Dynamic contents, Forms and Activities.

Create email

Below we will describe each one in detail.

This section will include the following dynamic links that you can add to your email:

Dynamic Links
There is no limit to dynamic links in an email. When attendees click the link in their email, they will be directed to the linked page.

Data

Dynamic link URL

Description

Website

{{eventPageUrl}}/hotsite.php

This inserts the link for your event website which can be visited by the attendees. For more information, refer to our Website article.

Registration form

{{eventPageUrl}}/form.php?username={{username}}&email={{email}}

If enabled, the link will lead attendees to the form needed to enroll for the event. For more information, refer to our Registration Form article.

Purchase form

eventPageUrl}}/purchase.php?={{username}}&email={{email}}

If Ticket requirement is enabled, the Purchase form dynamic link will appear. The link will lead attendees to the purchase form needed to enroll for the event. Refer to the Purchase form article for more information

Registration form RSVP yes

{{eventPageUrl}}/form.php?username={{username}}&email={{email}}&rsvp=1

The link directs guests who have been sent an invite to confirm their attendance with just a Yes click and they become automatically enrolled to the event. The Invite requirement and RSVP form have to be enabled for this option to work.

Registration form RSVP no

{{eventPageUrl}}/form.php?username={{username}}&email={{email}}&rsvp=0

The link directs guests who have been sent an invite to confirm their attendance. When they click on No, they are automatically disenrolled from the event. The Invite requirement and RSVP form have to be enabled for this option to work.

Certificates

{{eventPageUrl}}/certificate.php?tokenID={{tokenID}}&certificateID=[your_certificate_id_here]

If you have created attendance certificates for your event, the link will direct attendees to their certificates which can be downloaded or printed. To ensure you have the correct certificate ID value, we recommend you to use the Dynamic links drop-down tool.

Virtual Lobby activities

{{eventPageUrl}}/live.php#?tokenID={{tokenID}}

The link includes an individual token ID redirecting attendees to join the specific activity selected. To ensure you have the correct activity token ID value, we recommend you to use the Dynamic links drop-down tool.

Virtual Lobby days

{{eventPageUrl}}/live.php?date={{date}}&magicLink=1#(lobby-display:all)

You can select specific days with activities to share with your attendees. When attendees click on the Virtual Lobby day, they will be taken directly to that date, where the activities will be displayed in the Virtual Lobby. Refer to the Agenda management article for more information.

Download page

{{eventPageUrl}}/app.php

This link leads attendees to the download page where they can get the InEvent app on iOS or Android.

App Link

{{eventPageUrl}}/event/appURL.php

This provides attendees with a quick and effortless way to access their InEvent account on the mobile app. By simply clicking the link, attendees will be automatically redirected to the InEvent mobile app, where they’ll be taken directly to their account.

My events page

{{eventPageUrl}}/event-list.php?tokenID={{tokenID}}&magicLink=1

This link takes attendees directly to the My events tab in the Virtual Lobby, where they can see all the events they are registered in.

My account page

{{eventPageUrl}}/my-account.php?tokenID={{tokenID}}&magicLink=1

This link takes attendees directly to the specific tab My account in the Virtual Lobby where they can see all about their profile.

My abstracts page

{{eventPageUrl}}/abstract-review.php?tokenID={{tokenID}}&magicLink=1

This link takes attendees directly to the specific tab Abstracts in the Virtual Lobby where they can fill, review and approve the Abstract form, depending on their permissions. Refer to the Abstracts article for more information.

My agenda page

{{eventPageUrl}}/my-agenda.php?tokenID={{tokenID}}&magicLink=1

This link leads attendees directly to the specific tab My Agenda in the Virtual Lobby where they can see all activities scheduled in the event. For more information, refer to our My Agenda article.

My files

{{eventPageUrl}}/file-manager.php?tokenID={{tokenID}}&magicLink=1

This link directs attendees to the specific tab My files where they can view all uploaded files and documents. For more information, refer to our Files and Documents article.

My Photos

{{eventPageUrl}}/my-photos.php?magiclink=1

This link directs attendees to the specific tab My Photos where they can view all photos which the attendees feature in. For more information, refer to our Photo Match AI article.

My voucher

{{eventPageUrl}}/voucher.php?enc={{qr-code}}

This link directs attendees to their voucher, which contains information about QR codes, flights, shuttles, and many more. For more information, refer to our Digital Ticket Voucher article.

Virtual Lobby

{{eventPageUrl}}/live.php?tokenID={{tokenID}}&magicLink=1

By default, this link will direct attendees to the Virtual Lobby tab. You can also change the entry page to another tab by clicking on the Insert/edit link button under text contents and editing the URL.

Ticket manager

{{eventPageUrl}}/ticket-manager.php?tokenID={{tokenID}}&magicLink=1

This link directs attendees to My tickets tab in the Virtual Lobby where they can review and manage their tickets. For more information, refer to our Attendee Center article.

Sponsor favorite

{{eventPageUrl}}/sponsor-favorite.php?magicLink=1

This link directs attendees to the Sponsor favorite tab in the web app where they can scan the QR codes of sponsors and add them as favorites. Refer to the Sponsor/Exhibitor article for more information.

The information displayed in the email can be edited, meaning you can change what is written to whatever you need and still retain the link. Just click on the button Insert/edit link on the Text content box.

Only the

Dynamic contents

The dynamic contents is broken into two parts: Event and Person which contains the event’s related data and also the attendee’s data which can be added to your email.

Dynamic Content
Event

A list of Event-related dynamic content can be found in the table below:

Dynamic content tags can be directly typed in text fields. They will automatically be converted into dynamic content in emails sent to recipients.

Data

Dynamic content tag

Description

Name

{{event-name}}

This adds the name of your event which is what attendees will see in their emails. For more information on changing the name of your event, refer to our Event details article.

Address

{{event-map-address}}

If you are holding an In person or Hybrid event, the attendees will see the address of the event.

Virtual Lobby

{{event-address}}

Attendees will receive a magic link which will direct them to the Virtual Lobby of the event.

Start date

{{event-date-begin}}

Attendees will see the start date of the event in their emails. For more information on setting your event start date, refer to our Event details article.

Start time

{{event-time-begin}}

Attendees will see the start time of the event in their emails. For more information on setting your event start time, refer to our Event details article.

End date

{{event-date-end}}

Attendees will see the end date of the event in their emails. For more information on setting your event end date, refer to our Event details article.

End time

{{event-time-end}}

Attendees will see the end time of the event in their emails. For more information on setting your event end time, refer to our Event details article.

Description

{{event-description}}

Attendees will see the general description of the event. For more information on adding a description to your event, refer to our Event details article.

Agenda

{{agenda-table}}

Attendees will see a table containing the names of activities scheduled for your event, their beginning and end date, as well as the option to add these activities to their calendar. For more information, refer to our Agenda management article.

Meetings

{{meeting-table}}

Attendees will see their scheduled meetings with other participants, the beginning and end time of these meetings as well as its link and option to add to calendar. For more information, refer to our article on Meetings.

Person

A list of Person-related dynamic content can be found in the table below:

Data

Dynamic content tag

Description

First name

{{first-name}}

The first name of the attendees will be used in the email being sent to them.

Last name

{{last-name}}

This will input the last name of the attendees in the email.

Full name

{{name}}

This will input the full name of the attendee in the email.

Username

{{username}}

This will show the username of the attendee in the email.

Email address

{{email}}

This will show the email address of the attendee in the email.

Confirmation code

{{confirmation-code}}

This will display the unique confirmation code for custom and registration forms submitted by the attendee.

Role

{{role}}

The role of the attendee will be inputted in the email being sent.

Company

{{company}}

The attendee's company name will be inputted in the email being sent.

Telephone

{{telephone}}

The attendee's telephone number will be inputted in the email being sent.

Custom message

{{custom-message}}

This will show the custom message created in the Intro/Message/Itinerary section of an attendee column when they have been added to an event. For more information, refer to our article on how to add attendees to an event.

Form answers

{{form-table}}

Attendees will see their answers to the Registration forms they have filled. For more information, refer to our Registration Form article.

Hotel information

{{hotel-table}}

Attendees will see their Hotel information table, containing information such as hotel name, check-in and check-out dates, and hotel address. For more information, refer to our Hotel management article.

Sessions

{{my-agenda-table}}

The attendees will see the agenda table which contains the list of activities they are enrolled in with their beginning and end date, as well as the option to add to their calendar. For more information, refer to our Agenda management article.

Certificate

{{presence-table}}

The attendees will see a table containing the list of the activities they have attended. The link to their certificate will be attached to the name of the activity. The activities must have the Attendance tracking feature enabled to confirm the attendance of participants. For more information, refer to our Attendance tracking article.

Payment details

{{payment-details}}

Attendees will see a table containing their payment details, containing information such as payment type, purchase identifier, and purchase date. This dynamic content is available for automatic emails related to payment actions and process. For more information, refer to our Confirmation email and other automatic emails article.

Payment management

{{payment-management-table}}

Attendees will see a button that leads to My tickets to review their ticket purchases. This dynamic content is available for automatic emails related to payment actions and process. For more information, refer to our Confirmation email and other automatic emails article.

Meeting headline

{{meeting headline}}

Displays meeting headline for attendees. This dynamic content is available for automatic emails related to meetings. For more information, refer to our Scheduled Meetings: guide for event organizers article

Meeting canceled headline

{{meeting canceled headline}}

Displays meeting canceled headline for attendees. This dynamic content is available for automatic emails related to meetings. For more information, refer to our Scheduled Meetings: guide for event organizers article

Meeting Information

{{meeting information}}

Displays meeting information for attendees. This dynamic content is available for automatic emails related to meetings. For more information, refer to our Scheduled Meetings: guide for event organizers article

Meeting buttons

{{meeting buttons}}

Attendees will see the confirm meeting and cancel meeting buttons. This dynamic content is available for automatic emails related to meetings. For more information, refer to our Scheduled Meetings: guide for event organizers

Meeting calender

{{meeting calender}}

Attendees will see a calender containg their scheduled meetings. This dynamic content is available for automatic emails related to meetings. For more information, refer to our Scheduled Meetings: guide for event organizers

Here’s an example of how the dynamic contents looks on the email creator and how it will look on the email the attendees will receive:

Arrow
When clicking on Add to Calendar, a new tab will open with the option to add the activities individually on Google Calendar, Microsoft Outlook, and Apple Calendar. For more information, refer to our Calendar invites article.
Dynamic content for automatic emails

Some Dynamic links and Dynamic content are linked to automatic email triggers and therefore can only be used in certain automatic emails.

For more information on Dynamic content for automatic emails, refer to our Confirmation email and other automatic emails article.

Forms

This will enable you to add the Custom forms created as a link in your email.

text content

For more information, refer to our Custom Forms article.

To add the registration form to your email you should use the dynamic links.

Abstract forms

This will enable you to add the Abstract form and Review form as a link in your email. By clicking on the Abstract form drop down, you can send the Abstract form via email to attendees by selecting Abstract form. To send the Review form to reviewers, select Review form

Refer to our Abstracts management article to learn more.

Abstract forms

Can I add a calendar invite for specific activities?

Check this article to learn how to add a calendar invite for specific activities to your emails.

To add dynamic contents or links to your email, go to Account > Email creator page at the company level and select the email. You'll need to either select a typograph box or edit the text displayed in the body of your email. Then, click on the Dynamic link or Dynamic content field to add a link or content.

Dynamic links and content at the company level

This section will include the following dynamic links that you can add to your email at the company level

Data

Dynamic link URL

Description

SSO Login

{{eventPageUrl}}/login2

This inserts the link for login via SSO

Download

{{eventPageUrl}}/app.php

This link leads users to the download page where they can get the InEvent app on iOS or Android.

Works only at event level.

My events

{{eventPageUrl}}/event-list.php?tokenID={{tokenID}}&magicLink=1

This link takes users directly to the My events tab in the Virtual Lobby, where they can see all the events they are registered in.

Works only at event level.

Dynamic contents

At the company level, dynamic contents are only available for a Person, which contains the user's related data which can be added to your email.

Data

Dynamic content tag

Description

Full name

{{name}}

The first name of the user will be used in the email being sent to them.

Username

{{username}}

This will show the username of the user in the email.

Email address

{{email}}

This will show the email address of the attendee in the email.

Confirmation code

{{confirmation-code}}

This will display the unique confirmation code for the user's form submissions.

The confirmation code is very useful when users need to edit their membership forms submissions. Refer to the Lists article to learn more.


How Did We Do?